AM- Trade Sales

Key Responsibilities

• Manage and develop relationships with dealers, distributors, retailers and channel partners .
• Drive primary and secondary sales across the assigned territory.
• Achieve monthly, quarterly and annual sales targets.
• Identify and onboard new dealers, distributors and retailers to expand market reach.
• Maintain regular contact and strong business relationships with existing channel partners.
• Conduct market visits to understand customer requirements, competitor activities and market trends.
• Ensure product availability and visibility across the retail/channel network.
• Drive product promotion, schemes and new product launches through channel partners.
• Monitor distributor/dealer stock, sales movement and outstanding payments.
• Coordinate with internal teams for order processing, dispatches and customer requirements.
• Track competitor pricing, products, schemes and market activities.
• Resolve dealer/retailer queries and ensure high levels of channel satisfaction.
• Prepare regular sales reports, market feedback and territory performance updates.