trade sales

• Drive trade sales and business development for Mikasa Laminates within the assigned territory.
• Develop and strengthen relationships with dealers, distributors, retailers, Architect, contractors, carpenters, fabricators, and other channel partners to maximize market penetration.
• Identify and onboard new dealers and trade partners while expanding the existing network.
• Ensure effective dealer management, discount management, and adherence to uniform pricing policies in the market.
• Conduct regular market mapping and competitor analysis to identify growth opportunities and untapped segments.
• Generate business through regular visits, follow-ups, and relationship management with key trade customers.
• Coordinate with internal teams to ensure timely execution of orders and customer satisfaction.
• Monitor sales performance, prepare reports, and analyze market trends to achieve business objectives.
• Organize and participate in promotional activities, trade events, and customer engagement programs to enhance brand visibility.
• Track customer activities and maintain a comprehensive database of dealers and channel partners.
• Ensure achievement of sales targets, revenue growth, and market share expansion in the assigned territory.

Gather market intelligence on competitor products, pricing, and customer requirements to support strategic decision-making