About the role

Role Specification

Marketing Executive/Sr. Marketing Executive

Title of Role holder
Department for which this role is required	Marketing - Amaron After Market
Company/SBU for which this role is required
Purpose of this Role	To plan, develop and implements marketing campaigns to expand the client scope, enhance awareness about the company and promote
Grade Range of this Role as per Organization Charts	M10 - M09

INTERNAL DEPARTMENTS	Production, Supply Chain, Logistics, PPC
NO. OF POSSIBLE REPORTEES TO THIS ROLE	None

EXTERNAL AGENCIES	Franchisees, Dealers, Distributors
REPORTING TO?	Branch Manager

Responsible for achievement of sales budgets in the assigned territory by closely working with the franchisee.
To anchor the field level implementation of all marketing programmes.
To collect market intelligence regarding competitor activities.
To ensure expansion of retail network as per assigned budgets.
To submit reports on a periodic basis.
To work in close association with the service personnel to ensure effective warranty management & post-sales service.
Dealer network management, market penetration, territory sales growth, expanding retail network.

Preferred candidate profile:
Age required to perform this role	Minimum Age: 24 years, Maximum Age: 30 years
Qualification Required for this Role	Minimum Qualification: MBA from any reputed institute, Desirable Exp.: Degree in Engineering
Years of experience Required for this role	Minimum Exp.: 2 Years, Desirable Exp.: 5 to 6 years
Type of Experience required for this role	Experience in channel sales of various products such as Tyres, Paints, Lube oils & Automotive accessories

Technical/Functional:	Team Building, Communication Skills
Skills	Customer Relationship Management, Product Knowledge
Soft:	Communication skills, presentation skills
Knowledge	Knowledge on franchisee distribution model, product knowledge.
Attitude	Good at communication & having good product & market knowledge.

Document generated for internal use only.