About the role

Position Name	DCM /CM/AVP
Job location	Pan India
Role Description	We are seeking a highly experienced and result-driven Associate Vice President (AVP) - Sales to lead and expand our sales operations across multiple states for the Tile Adhesive division. The ideal candidate will be responsible for developing and executing strategic sales plans, managing state-wise sales teams, driving revenue growth, and expanding the distribution network. This role demands strong leadership skills, deep industry expertise, and a proven track record in sales management within the tile adhesive or construction materials industry.
Impact of the Role in Company	The AVP Sales will play a crucial role in driving market share growth and profitability, significantly impacting the company's overall success and strategic objectives.
Responsibilities	Sales Strategy and Planning: Develop and execute a comprehensive sales strategy for both commodity and value-added products (VAP) to achieve revenue targets. Analyze market trends and competitor activities to identify opportunities and threats. Set clear, measurable sales goals and objectives for the sales team. Network Expansion: Support business growth by expanding the network of dealers, distributors, and new retail outlets. Identify potential partners and negotiate agreements to enhance distribution channels. Promotional Activities: Plan and execute promotional meets and sales sampling activities. Utilize the Samruddhi App to enhance sales processes and customer engagement. Other Points - Ensure no outstanding dues in the market by implementing effective credit control measures. Monitor customer accounts and take proactive steps to manage receivables. Identify and pursue new business opportunities to expand market share. Collaborate with marketing and product development teams to launch new products and promotions	Team Leadership and Development: Lead and mentor state/regional sales teams, fostering a high-performance sales culture.Ensure alignment of sales teams with the organization’s vision and growth objectives Conduct regular performance reviews and provide ongoing coaching and feedback. Ensure adherence to company policies, regulatory requirements, and industry best practices. Customer Relationship Management: Build and maintain strong relationships with key clients, contractors, architects, and other stakeholders. Ensure high levels of customer satisfaction through effective account management. Sales Operations: Oversee daily sales operations, including pipeline management, forecasting, and reporting. Implement best practices and sales processes to improve efficiency and effectiveness.
Key Technical Skills	Proven track record of exceeding sales targets in the tile adhesive or related industry. Strong leadership and team management skills. Excellent communication, negotiation, and interpersonal skills. Deep understanding of the tile adhesive, construction materials, or allied industries. Ability to manage sales operations across multiple states..
Competencies	1. Strategic Thinking & Execution 2. Leadership & Team Development 3.Business Acumen 4. Customer Centricity 5.Market Expansion & Channel Development 6.Negotiation & Relationship Management 7.Data-Driven Decision Making
Team Handling Role	Yes (State Heads, Regional Managers & Sales Teams)
CTC Budget	45-50 LPA
Total Exp	15-20 years
Qualification	MBA/PGDM or equivalent (Preferred) / Any Graduate
Company	Walplast Products Pvt Ltd
Confidential	Yes
Important Comments	Candidate must have extensive experience in the Gypsum Board industry. Should have managed multiple states/regions and demonstrated strong leadership capabilities.Must be ready to drive aggressive growth strategies and enhance market share.Candidates from Saint Gobain Gyproc is first preference.

AVP Project Sales

About the role