Corporate Communication & Content

Role Overview

We are looking for a highly driven PR & Content Manager to build and strengthen Protec’s reputation, visibility and voice as we move towards launch and beyond.

The role will be responsible for developing and executing Protec’s PR, corporate communications, thought leadership and content strategy, while building strong relationships with media and other external stakeholders. The individual will work closely with the leadership team, internal stakeholders and PR/creative agencies to create a distinctive public narrative for Protec and establish its leadership voice in the insurance and financial services ecosystem. The ideal candidate will be a strong storyteller who understands how to turn business strategy, customer insights and industry developments into compelling stories and media narratives.

1. PR & Media Relations

• Own Protec’s PR strategy and day-to-day media engagement.
• Develop and execute the annual and quarterly PR and communications plan.
• Build and maintain strong relationships with business, financial services, insurance, technology and mainstream media.
• Identify opportunities across earned media, interviews, features, commentary and industry stories.
• Develop compelling media narratives around Protec’s business, products, technology and customer proposition.
• Prepare press releases, media notes, pitches, Q&As, briefing documents and talking points.
• Proactively pitch relevant stories and leadership opportunities to journalists.
• Coordinate media interviews and interactions for the leadership team.
• Track media coverage, sentiment, share of voice and quality of coverage.
• Manage PR agency partners and ensure strong delivery against agreed objectives.

2. Corporate Communications

• Develop and maintain Protec’s corporate messaging framework.
• Create communication narratives around the company’s vision, strategy, differentiation and milestones.
• Develop communication plans for key announcements, partnerships, product launches and business milestones.
• Ensure consistency of messaging across PR, social, website, internal and external communications.
• Support communication around corporate announcements and significant business developments.
• Identify potential reputation risks and work with the marketing and leadership teams on appropriate communication responses.

3. Content Strategy & Storytelling

• Develop content themes and narratives aligned with Protec’s positioning.
• Create and commission content across thought leadership, corporate storytelling, product and customer stories, industry insights, leadership content, partnerships, employer brand, social media and website.
• Develop monthly content calendars in collaboration with the marketing team.
• Write and/or oversee development of high-quality articles, blogs, social posts, newsletters, website content and corporate communications.
• Translate complex insurance and financial concepts into simple, engaging customer-facing stories.
• Ensure consistency of tone, messaging and brand voice across all content.

5. Industry & News Monitoring

• Track insurance, technology, regulatory, customer and competitive developments.
• Identify newsjacking and topical commentary opportunities.
• Proactively recommend stories and perspectives that can build Protec’s relevance.
• Develop rapid-response content and commentary around relevant industry developments.
• Maintain a calendar of key industry events, themes and news moments.

6. Awards, Industry Recognition & External Engagement

• Develop and manage Protec’s annual awards and industry recognition calendar.
• Identify relevant awards, rankings, industry recognitions and speaking opportunities for the company and its leadership.
• Develop award nominations and submissions, including gathering data, case studies, business achievements and supporting narratives.
• Identify opportunities to position Protec and its leadership at relevant industry forums, conferences and roundtables.
• Prepare speaker proposals, award citations, leadership profiles and supporting communication material.
• Build relationships with industry bodies, journalists, influencers and relevant ecosystem stakeholders.

8. Agency & Stakeholder Management

• Manage PR agency and external content partners.
• Set briefs, timelines and deliverables and ensure execution excellence.
• Work closely with brand, digital, social, product, HR and business teams.
• Coordinate approvals across internal stakeholders and ensure regulatory compliance wherever applicable.
• Manage multiple projects simultaneously in a fast-paced start-up environment.

9. Measurement & Reporting

• Develop PR and content performance dashboards.
• Track quality and quantity of media coverage.
• Monitor share of voice and relevant competitive activity.
• Track leadership visibility and thought-leadership performance.
• Measure content engagement and audience growth.
• Track awards submissions, shortlists and wins.
• Provide regular insights and recommendations to improve communications effectiveness.

Candidate Profile

• 5 – 8 years of experience in PR, corporate communications, content marketing or integrated communications.
• Strong experience in media relations and PR campaign execution.
• Experience working with leading PR agencies and/or in-house corporate communications teams.
• Strong relationships with business, financial services, insurance, technology or mainstream media would be an advantage.
• Excellent writing, storytelling and communication skills.
• Ability to work independently and demonstrate strong ownership.
• Comfortable working in a fast-paced, entrepreneurial environment.