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UpMan Placements Private Limited
HOD - Sales & Marketing
UpMan Placements Private Limited · posted 9 months ago
Gurugramsales & marketing
About the role
| Job Description (JD) - HOD - Sales & Marketing | |
| Job Title | HOD - Sales & Marketing |
| Reporting To | CEO |
| Location | Satelite forging at Manesar (Plant) |
| Purpose of the Role | To drive revenue growth, customer acquisition, and market expansion by developing and executing effective sales and marketing strategies for forged and machined components, ensuring sustainable profitability and long-term customer relationships. |
| Qualifications & Experience | |
| Education | Graduate / BTech (Mechanical) preferred / MBA (Marketing / Sales) preferred |
| Experience | 15–25 years in sales & marketing of forging / machining / auto components |
| Strong exposure to OEM (North India 2w, 4w) & Tier-1 customers | |
| Proven track record in business development and key account management | |
| Key Responsibilities | |
| 1. Sales Strategy & Business Development | |
| Develop annual and long-term sales strategies aligned with company capacity, capabilities, and profitability goals | |
| Identify and develop new customers in automotive, industrial, EV, railways, defence, and export markets | |
| Drive RFQ / enquiry conversion through technical-commercial coordination | |
| Expand product portfolio per customer (value per customer growth) | |
| Monitor sales pipeline, order inflow, and revenue targets | |
| 2. Key Account Management | |
| Manage OEM & Tier-1 customers and strategic accounts | |
| Build strong relationships with purchase, engineering, and quality teams of customers | |
| Lead price negotiations , long-term agreements, and annual price revisions | |
| Ensure customer satisfaction, repeat orders, and retention | |
| 3. Marketing & Market Intelligence | |
| Develop market intelligence on competitors, pricing, technologies, and customer trends | |
| Identify new product opportunities (Hot forgings, cold forging, aluminium forging, value-added machining, etc.) | |
| Support branding through website, brochures, presentations, exhibitions, and customer visits | |
| Participate in trade fairs, customer audits, and technical meetings | |
| 4. Coordination with Internal Teams | |
| Work closely with Production, Engineering, Costing, Quality, and Finance | |
| Ensure accurate costing & pricing in coordination with the costing team | |
| Support APQP, PPAP, trial development, and SOP ramp-up | |
| Resolve customer issues related to delivery, quality, and commercial matters | |
| 5. Export Sales | |
| Develop export markets (direct or through agents) | |
| Handle INCOTERMS, export pricing, payment terms, and documentation coordination | |
| Build relationships with overseas customers and distributors | |
| 6. Sales Team Leadership | |
| Build, mentor, and lead the sales & marketing team | |
| Set targets, KPIs, and performance reviews | |
| Develop second-line leadership and succession planning | |
| 7. MIS, Forecasting & Reporting | |
| Prepare monthly sales forecasts, order booking, and revenue reports | |
| Track customer-wise profitability and contribution margins | |
| Support budgeting and strategic planning with management | |
| 8. Collections | |
| Track debtors & timely collections | |
| 9. Track RM increase / decrease - with customers & suppliers. | |
| Track for RM increase / decrease of RM it's correct implementation | |
| Key Performance Indicators (KPIs) | |
| Order intake & revenue growth | |
| New customer acquisition | |
| RFQ to order conversion ratio | |
| Customer retention & repeat business | |
| Contribution margin / profitability | |
| Market diversification (new segments / products) | |
| Timely collections | |
| Required Skills & Competencies | |
| Strong technical understanding of forging, machining, and manufacturing processes | |
| Excellent negotiation and communication skills | |
| Ability to read drawings and understand technical RFQs | |
| Strategic thinking with hands-on execution mindset | |
| Leadership and team-building capability | |
| Willingness to travel extensively | |