Sales Manager

JOB DESCRIPTION

Sales Manager

Job Title:	Sales Director
Department:	Reporting To:
Location:	Mumbai
Position Type:	Full-Time

Advance Paints Pvt. Ltd. is a manufacturer of industrial, high performance and marine coatings. We are leading suppliers to Indian Navy and Indian Railways having been associated with them for over 3 decades. We have an extensive product range that has been specially developed for infrastructure projects, chemical zones, refineries and others.

Role Purpose

We are seeking a dynamic, results-driven Sales Manager to accelerate our business growth. This role emphasizes strategic client acquisition, relationship management, and revenue generation. The Sales Manager will handle complete clients and manage business development end-to-end from initial engagement, approvals, trials, negotiation, and execution, for certain categories of customers.

• Strategic Business Growth:

• Develop and execute comprehensive sales plans based on in-depth market research and data analytics.

• Complete Client Ownership (for assigned categories of customers):

• Independently identify, pursue, and secure high-value clients in B2B and B2G segments, owning the relationship end-to-end from initial engagement, lead qualification and gaining the requisite approvals.
• Manage product and application trials with clients as part of the technical evaluation process.
• Lead commercial negotiations, finalize terms, and close deals with these clients.
• Oversee execution and delivery of orders/projects won within these assigned categories.

• Key Account & Partnership Development:

• Manage key accounts and establish strategic, long-term partnerships to drive sustainable, repeat business growth.

• Reporting & Analysis:

• Develop detailed sales reports, forecasts, and market analyses to support senior leadership's decision-making.
• Collaborate with marketing, product development, and operations teams to enhance customer experience throughout the sales cycle.
• Represent the company at industry events, trade fairs, and client forums to build brand credibility and expand the customer base.
• Monitor competitive activity, and regulatory changes.
• Deliver concise market reports and strategic recommendations to senior leadership.

Skills Required

• Proven success in B2B and B2G sales, including distributor and key-account management.
• Strong analytical and financial acumen for forecasting and project oversight.
• Excellent stakeholder management with corporate clients and institutional buyers.
• Proficiency in CRM platforms, MS Office, and sales-analytics tools.
• In-depth understanding of paints, coatings, or related chemical products.

Experience Required

• Minimum of 10+ years of sales experience, ideally within the paints/coatings industry.
• Prior experience in industrial paint sales is required, ideally in one or more of the following segments: steel industry, OEMs, or pipelines.

Educational Qualification

• Bachelor's degree in chemistry, chemical engineering, industrial engineering or related field.
• Or Bachelor's degree in Business, Marketing, or a related field.

The ideal candidate will be from a Chemical/Chemistry background with a proven track record in business development & strategic thinking in the Paint Industry (Steel, OEM’s, pipelines). They will possess strong technical product knowledge and market insights, enabling them to effectively close deals, manage execution, and build lasting client relationships.