About the role

Senior Area Head - Direct Sales (Loyalty)

Job Summary:

The Senior Area Head of Direct Sales (Loyalty) plays a pivotal role in driving sales strategies and enhancing customer retention through loyalty programs. This leadership position is integral to fostering a high-performing team that achieves sales targets while delivering exceptional customer experiences.

Key Responsibilities:

Develop and implement innovative sales strategies focused on loyalty programs to drive revenue growth.
Lead, mentor, and motivate a team of sales professionals to achieve sales targets and enhance team performance.
Analyze market trends and customer feedback to continuously improve loyalty program offerings.
Collaborate with marketing and product teams to create compelling promotional materials and sales tools.
Monitor team performance metrics and provide regular reports to senior management on sales forecasts and achievements.
Build and maintain strong relationships with key clients and stakeholders to promote loyalty initiatives.
Conduct training and development programs to equip the sales team with knowledge of loyalty programs and sales techniques.

Requirements:

Bachelor’s degree in Business Administration, Marketing, or a related field; MBA preferred.
Minimum of 7 years of experience in direct sales, with at least 3 years in a leadership role.
Proven track record of developing and executing successful sales strategies, particularly in loyalty programs.
Strong analytical skills and the ability to interpret sales data to make informed decisions.
Excellent interpersonal and communication skills, with a knack for building relationships.
Proficiency in CRM software and Microsoft Office Suite.
Ability to thrive in a fast-paced environment and manage multiple priorities effectively.

Preferred Qualifications:

Experience in the loyalty marketing industry or relevant sectors is highly desirable.
Demonstrated ability to innovate and implement new processes or strategies.
Strong negotiation skills and experience in contract management.
Knowledge of digital marketing tools and their application in sales strategies.

Benefits:

Competitive salary with performance-based bonuses.
Comprehensive health, dental, and vision insurance plans.
Retirement savings plan with company match.
Flexible work hours and remote work options.
Generous paid time off policy including vacation and sick leave.
Opportunities for professional development and career advancement.
Employee discounts on company products and services.