Zonal Sales Manager Role

Position

Zonal Sales Manager (ZSM) | Government & Institutional Sales

Organisation

Transasia Bio-Medicals Ltd.

Location

Hubballi, Karnataka

Job Type

Onsite

Job Description

• Drive Government and Institutional Sales for diagnostic instruments and reagents across the assigned zone.
• Develop and maintain strong relationships with Government authorities, hospitals, diagnostic centres, doctors, purchase teams and biomedical departments .
• Lead territory expansion and identify new business opportunities across the assigned zone.
• Manage and drive Government tenders, GeM portal activities, BOQ, RFPs, technical compliance and bid documentation .
• Coordinate with internal teams for tender submissions, product specifications, pricing, commercial requirements and timely execution.
• Promote and strengthen the Transasia Bio-Medicals brand across the assigned zone.
• Achieve monthly, quarterly and annual sales targets for instruments and reagents.
• Generate new accounts and strengthen business relationships with existing customers.
• Drive order execution, follow-ups and outstanding payment collections across the zone.
• Conduct regular customer visits and ensure continuous engagement with key stakeholders.
• Coordinate with Biomedical, Purchase, OT, ICU and other hospital departments , wherever applicable.
• Monitor competitor activities, market trends, customer requirements and emerging business opportunities.
• Prepare and maintain accurate sales reports, customer data, sales pipeline and performance updates through MS Office / ERP systems.
• Provide leadership and direction to the sales team, wherever applicable, and ensure effective territory coverage and target achievement.
• Work closely with senior management to develop zonal sales strategies, revenue plans and key-account development initiatives .
• Review sales performance, pipeline, collections and business development activities across the assigned zone.

🎓 Qualification

• Graduate in Biomedical / Life Sciences / Science / Biotechnology / Microbiology / Medical Electronics or a related discipline.
• Candidates with relevant healthcare, diagnostic or medical equipment sales experience will be preferred.

💼 Experience

8–15 years of relevant experience in:

• Biomedical Equipment Sales
• IVD / Diagnostics
• Medical Equipment
• Healthcare / Institutional Sales
• Government Sales
• Hospital / Diagnostic Centre Sales
• Government Tender & GeM Business

Preferred Skills

• Strong knowledge of Government and Institutional Sales
• Hands-on experience with GeM, Government tenders, BOQ and RFP processes
• Strong understanding of the IVD / Diagnostics / Medical Equipment market
• Excellent relationship management and negotiation skills
• Strong team leadership and business development capabilities
• Good communication, presentation and analytical skills
• Proficiency in MS Office and ERP systems
• Willingness to travel extensively within the assigned zone