Territory Sales Manager (TSM) – Retail Sales (Bathware)

Job Title: Territory Sales Manager (TSM) – Retail Sales (Bathware)

Location: Tinsukia, Assam

Department: Sales – Bathware Division

Employment Type: Full-Time

Role Purpose

The Territory Sales Manager (TSM) will be responsible for driving retail sales growth, strengthening dealer and distributor relationships, expanding market presence, and achieving business targets for the Bathware product portfolio in the assigned territory.

Key Responsibilities

• Achieve monthly, quarterly, and annual sales targets for the assigned territory.
• Develop and manage a strong network of dealers, distributors, retailers, and channel partners.
• Expand market coverage by identifying and appointing new dealers and retailers.
• Ensure product visibility, merchandising, and brand presence at retail outlets.
• Conduct regular market visits to monitor competitor activities, pricing, and customer trends.
• Build strong relationships with plumbers, contractors, architects, and influencers to generate business opportunities.
• Drive secondary sales and improve product off-take from retail counters.
• Monitor inventory levels and coordinate with internal teams to ensure timely product availability.
• Execute promotional activities, dealer meets, and sales campaigns in the territory.
• Prepare sales forecasts, market intelligence reports, and periodic business updates.
• Ensure timely collection of payments and adherence to company credit policies.

Candidate Profile

• Graduate in any discipline. MBA in Sales/Marketing will be an added advantage.
• Minimum 4–8 years of experience in retail sales within the Bathware, Sanitaryware, Faucets, CP Fittings, Tiles, Building Materials, or allied industries .
• Strong dealer and distributor network in the Tinsukia and surrounding markets.
• Proven track record of achieving sales targets.
• Excellent communication, negotiation, and relationship management skills.
• Willingness to travel extensively within the assigned territory.