Digital Marketing Manager

Job Overview

We are looking for a tech-savvy Digital Marketing Manager to spearhead our digital sales growth. Based at our Borivali headquarters, you will not only manage our brand's online visibility but also take full ownership of our E-Commerce storefront and B2B digital sales channels.

Key Responsibilities

• E-Commerce Strategy: Manage and optimize the Ami Polymer E-Commerce platform to ensure a seamless user experience (UI/UX) and high conversion rates.
• Product Listing & Inventory: Oversee product catalogs, technical specifications, and pricing updates across the web store and third-party B2B marketplaces.
• Performance Marketing: Execute high-conversion PPC, Google Shopping, and Retargeting campaigns specifically for E-Commerce growth.
• SEO & Lead Gen: Drive organic traffic through technical SEO and high-quality B2B lead generation funnels.
• Data Analysis: Use Google Analytics and E-Commerce backend tools to track sales trends, customer behavior, and drop-off points.
• Customer Journey: Work with the logistics and sales teams to ensure digital orders are processed efficiently and customer feedback is integrated into the site.

Candidate Requirements

• Experience: 8+ years in Digital Marketing with at least 4+ years of hands-on E-Commerce management (Amazon,Flipkart,india mart or custom B2B portals).
• Technical Skills: Proficiency in E-Commerce SEO, Google Merchant Center, CRM integration, and payment gateway management.
• Industry Knowledge: Previous experience in Manufacturing, Industrial Components, or B2B Retail is highly preferred.
• Location: Regular presence at our Borivali (West) office is required.
• Soft Skills: Strong commercial acumen and the ability to turn data into sales strategies.