Manager OEM Sales

Merino Industries Limited

About The Company:

Merino is one of the world’s largest manufacturers of decorative laminates and is globally recognized as the leader in the industry of laminates and surfacing solutions. Starting with plywood manufacturing facility in Assam, today Merino has presence in over 80 countries with an annual turnover of over 250 million USD. With over 5000 employees, the group today has a diverse business portfolio that extends from Surfacing Solutions products to Information Technology, Food & Agro products. Merino’s vision is to achieve global competence and competitiveness in every line of business by synergizing western work culture with Indian ethos. It draws inspiration from the words of Swami Vivekananda: "Arise, awake and stop not till the goal is reached.” With 5 state-of-the-art manufacturing facilities, Merino offers a wide range of laminates and surfacing solutions featuring over 10, 000 SKUs in multiple designs, finishes, and sizes. Our all-new Low-Pressure Laminates (LPL) facility with latest German technology has further bolstered our manufacturing capability. Based on the motto Excellence, Economy, and Ethics, Merino has embarked on a digital transformation journey that aims to create a customer-centric organization. It focuses on enabling a robust technology foundation to transform the business and become Digital First. The goal is to build a robust enterprise core for sales digitization, security and protection of intellectual property, data analytics, strong internal & external ecosystem along with easy and intuitive workplace technologies. Merino has made considerable efforts in “Changing Lives” and “Championing Sustainability” through sustainable initiatives for clean energy, water conservation, waste management, afforestation, and carbon footprint reduction. At every step we ensure that we are market-driven, knowledge-based, system sustained, IT enabled, and ethics anchored - resulting in the creation of universal weal for all stakeholders.  

About us :
Merino Industries is one of world's largest surface decor companies with a wide array of products for homes, offices, commercial and public areas. Decades of strong market presence have created a high brand recall among various customer segments. Tapping the synergy of our products and services, we achieve a competitive advantage through technology innovation and by delivering greater customer satisfaction.

From a humble beginning with the launch of plywood in 1974 and subsequently high-pressure laminates in 1981, the Merino Group has come a long way. Today we have six factories. We have over 4000 employees. Our specialty is to continuously release new products which are aligned to international trends and market demand. Over the years, our innovations have been continuously well received by Architects and Interior Designers. Our quality products have been complementing the creativity of these professionals.

Today, the group is one of the world’s largest manufacturers of decorative laminates for interiors and has global recognition for being a leader in the laminates and panel industry. We are expanding our reach globally and our products are exported to countries in North and South America, Asia, Europe, Australia, and Africa.

Work culture at Merino Industries: Merino provides a performance-oriented work culture that fosters collaboration, promotes growth and creativity. The Organisation thrives upon a beautiful balance of Indian ethos and western work culture. It is indeed a synergistic combination of consistency, customer focus, efficiency, quality, accountability, discipline, integrity, and respect for each other.

Why you should work for Merino Industries:
An established brand: Our company has come a long way since it first started in 1974. Today we are an established brand in the surface solutions industry.
Growth opportunities: At Merino, we facilitate growth and provide advancement opportunities to our employees by designing career paths and offering scope for skill upgradation and promotion. We believe that an employee’s career growth is imperative, not just for the individual but for the organization as well.
Great place to learn: We give our employees the space and freedom to operate and take independent initiatives, enabling them to contribute creatively and significantly.
Quality: As pioneers in laminates industry, we have helped to set industry benchmarks in quality.
Open door management: We are open to employee's questions, complaints, suggestions, and challenges.
 

Job Description – Merino Industries Limited

Job Title:	Manager - Project Sales (Panel Products)
Business:	Laminate
Deputation Location:	Mumbai
Band:	2
Reporting To:	Regional Sales Manager

Role Objective

The Manager – Project Sales will be responsible for driving the sales of pre-laminated panels of various innovative first-time technologies through project-based engagements. The role focuses on developing business opportunities with contractors, OEMs, and interior contractors, while nurturing long-term relationships that ensure repeat business and customer loyalty. The incumbent will act as a key link between the organization and project stakeholders, ensuring timely delivery, responsiveness, and customer delight.

Job Responsibilities

Sales & Revenue Achievement

• Deliver revenue and volume targets for panel products in assigned territories/projects.
• Actively pursue new business leads through contractors, OEMs, and project-based customers.
• Develop account penetration strategies for large contractors and OEMs.
• Ensure pipeline development, forecasting accuracy, and periodic sales reporting.
• Help create a separate channel for selling panels through a Direct dealer/distributor network.

Business Development & Market Expansion

• Engage with interior contractors, project managers, and decision-makers to ensure product specification in upcoming projects.
• Identify new segments and customer bases for panel product applications.
• Conduct product presentations, demonstrations, and site visits to influence decision-making.

Customer Relationship Management

• Maintain strong, trust-based relationships with key contractors, OEMs, and influencers.
• Ensure consistent engagement and follow-up to drive repeat orders.
• Manage escalations effectively, ensuring high levels of customer satisfaction.

Competitive Mapping & Market Intelligence

• Track competitor activity (pricing, promotions, product features, and supply chain efficiency).
• Gather and share on-ground insights with the leadership team for strategy formulation.
• Suggest product or service improvements based on market observations.

Customer Delight & Service Excellence

• Ensure timely delivery of material by coordinating with supply chain/logistics.
• Proactively update customers on order status, delivery timelines, and any possible delays.
• Respond swiftly to queries, complaints, and service requests to build customer loyalty.

Cross-Functional Collaboration

• Work closely with marketing, supply chain, and technical support teams to ensure smooth project execution.

• Provide structured feedback to product development teams regarding evolving customer needs.

   

Confidential Document - For Internal Use Only