Key Account Executive

Job Summary:

As a Key Account Executive , you will be responsible for driving sales through retail channels, engaging with dealers and influencers (like carpenters, contractors, and interior designers), and ensuring effective promotion and distribution of ICA Pidilite products in the assigned territory.

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Key Responsibilities:

• Identify, onboard, and manage retail partners (dealers, distributors) in the assigned region.
• Achieve monthly and quarterly sales targets by promoting ICA wood finish products.
• Conduct product demonstrations and training for retail staff and influencers (carpenters, painters, etc.).
• Build and maintain strong relationships with retailers, contractors, and end-users.
• Ensure proper display and branding of products at retail outlets.
• Monitor inventory levels at retail counters and ensure timely replenishment.
• Handle customer queries and resolve issues to ensure high satisfaction.
• Prepare and submit daily/weekly/monthly reports on sales performance and market feedback.
• Work closely with the marketing team to execute trade promotions and schemes.
• Stay updated on competitor activities and suggest appropriate strategies.

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Key Skills and Competencies:

• Strong communication and interpersonal skills
• Negotiation and relationship-building ability
• Self-motivated with a result-oriented approach
• Good understanding of channel and retail sales
• Ability to work under pressure and meet targets
• Basic knowledge of wood finishes, adhesives, or paints (preferred)