Graphic designer

Graphic Designer, Strategic Communications

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• Location: Gurugram, India.

• Permanent, full-time position

• Unit: Strategic Communications

• Experience level: 5–8 years

Changing how we live today to help secure our future. Join us at Gentari to be part of this exciting, purposeful journey towards a cleaner energy future. Get to know our people Gentarians are passionate about sustainability - our purpose is to solve the world’s most pressing sustainable energy needs. Here at Gentari, we move differently. Teams seek out opportunities to work with one another to achieve shared goals and we trust our people with the freedom and autonomy in ways of working to spur innovative thinking and creativity. We aim to keep good people at the heart of what we do by ensuring that our people feel empowered to chart career paths alongside personal growth. Beyond the promise of an open and flexible work environment, we hope to make Gentari feel like a second home, a place where everyone is valued, and differences are celebrated.

Learn more about what we do at www.gentari.com

In this role, you will lead and manage and drive multiple projects while safeguarding Gentari’s interest.

Key Responsibilities

1. Visual Language & Brand Integrity:
   • Maintain and evolve Gentari’s visual language across all platforms.
   • Ensure consistency in typography, layout, colour systems, and composition across every output.
   • Translate brand guidelines into context-specific, high-quality design—without dilution.
   • Apply a disciplined, global standard of design across all materials.
2. Concept & Creative Thinking:
   • Approach every brief with a point of view—design should begin with an idea, not a layout.
   • Develop visual directions that align with the narrative and elevate the communication.
   • Bring an advertising-led creative approach to storytelling—clear, sharp, and purposeful.
   • Articulate design decisions with clarity and intent.
3. Design Execution:
   • Deliver high-quality assets across formats—presentations, reports, social media, website, and event branding.
   • Ensure outputs are platform-appropriate while maintaining a unified visual identity.
   • Work across static and motion formats, either directly or in collaboration with video teams.
   • Uphold quality over speed—every output should meet a defined standard.
4. Campaign & Integration:
   • Execute design for integrated communication initiatives, ensuring cohesion across channels.
   • Work closely with content, brand, and business teams to translate strategy into visuals.
   • Collaborate with external agencies where required, ensuring alignment with Gentari’s standards.
   • Manage timelines without compromising on quality.
5. Aesthetic Direction & Benchmarking:
   • Stay informed on global design and advertising benchmarks.
   • Continuously refine and elevate the visual quality of outputs.
   • Bring in references and perspectives that strengthen creative direction.
   • Ensure Gentari’s design language remains contemporary, relevant, and differentiated.

Competencies Required

• 5–8 years of experience in advertising agencies, branding studios, or high-quality in-house teams
• Demonstrated ability to work from concept to execution, not just production
• Strong portfolio reflecting clarity of thinking, aesthetic maturity, and consistency
• Experience working on corporate or B2B brands is preferred.
• Ability to think in ideas, not just visuals
• Strong understanding of layout, typography, colour, and composition
• Proficiency in relevant design tools (Adobe Creative Suite, Figma, etc.)
• Understanding of how design functions across platforms and formats
• Ability to interpret business and brand context into visual form
• Attention to detail and commitment to quality
• Clear communication and collaborative working style.