Partnerships & Communications Manager

Job Title: Partnerships & Communications Manager, THE BRIJ
Location: New Delhi
Reporting To: Senior Leadership
Role Overview
The Partnerships & Communications Manager will be responsible for building strategic partnerships and managing all external communications for THE BRIJ. This role sits at the intersection of relationship-building, storytelling, visibility, and brand stewardship, ensuring the organisation’s programmes, collaborators, and values are effectively represented across platforms and stakeholders. The role requires a professional who is equally comfortable developing partnerships, working with PR agencies, and leading communication strategy within a creative and cultural environment. __________________________________________________________________________________
Key Responsibilities
1. Partnerships & Strategic Alliances
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Identify, develop, and manage strategic partnerships with institutions, cultural organisations, foundations, brands, corporates, embassies, and knowledge partners.
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Support leadership in conceptualising partnership frameworks, proposals, decks, and collaboration models.
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Manage communication and coordination with existing partners, ensuring clarity of expectations, deliverables, and timelines.
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Draft and review MoUs, partnership announcements, and joint communication plans.
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Act as the key point of contact for partners on communications, visibility, and public-facing engagements.
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Support sponsorship and fundraising communications where required, in alignment with Serendipity Arts’ ethos.
2. Communications Strategy & Brand Positioning
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Develop and implement a holistic communications strategy for THE BRIJ, aligned with the vision of Serendipity Arts.
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Shape and maintain THE BRIJ’s brand voice, positioning, and narrative across all channels.
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Translate artistic, curatorial, and institutional objectives into clear, compelling public communication.
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Ensure consistency of messaging across programmes, partnerships, residencies, events, and publications.
3. PR & Media Relations
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Plan and execute PR strategies for programmes, residencies, exhibitions, public events, collaborations, and institutional milestones.
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Liaise with and manage external PR agencies, consultants, and freelancers:
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Prepare and share briefs
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Review press materials and media pitches
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Track deliverables and timelines
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Evaluate agency performance
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Build and sustain relationships with journalists, editors, cultural writers, critics, and key media stakeholders.
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Draft and edit press releases, media notes, pitches, talking points, and media kits.
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Coordinate interviews, press visits, previews, and media interactions.
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Monitor media coverage and prepare press reports and visibility analyses.
4. Content Development & Editorial Oversight
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Oversee creation of all external-facing content, including:
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Website and newsletter copy
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Programme and residency descriptions
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Artist, curator, and partner profiles
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Editorial features and essays
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Institutional decks and presentations
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Ensure high editorial standards and alignment with tone, context, and audience.
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Collaborate with designers, photographers, and videographers for cohesive storytelling.
5. Digital & Marketing Coordination (Strategic Role)
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Work closely with internal or external digital teams to align communications and partnerships with social media, website, and email campaigns.
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Provide content direction and campaign positioning for key announcements and launches.
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Support audience development through targeted communication strategies.
6. Stakeholder & Internal Coordination
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Act as a bridge between programming, partnerships, PR agencies, digital teams, and leadership.
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Support internal communication flows to ensure all teams are aligned on messaging and timelines.
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Prepare presentations, briefs, and reports for internal stakeholders and leadership reviews.
7. Monitoring, Reporting & Documentation
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Track outcomes for partnerships and communications using qualitative and quantitative metrics.
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Maintain databases including partner lists, media contacts, communication calendars, and trackers.
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Prepare regular communications and partnerships reports, post‑event summaries, and evaluations.
Skills & Competencies
Core Skills
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Strong written and verbal communication skills in English (additional languages are a plus).
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Excellent interpersonal and relationship‑management abilities.
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Strategic thinking combined with strong execution skills.
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Ability to balance creative sensitivity with organisational and partnership goals.
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Strong organisational skills and attention to detail.
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Comfort working in a fast‑paced, interdisciplinary, and creative environment.
PR, Partnerships & Software Proficiency
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Proven experience working with external PR agencies and managing agency workflows.
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Proficiency in MS Office Suite:
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Microsoft Word – editorial drafting and documentation
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Microsoft PowerPoint – proposals, decks, presentations
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Microsoft Excel – trackers, reports, media lists, budgets
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Experience with Google Workspace (Docs, Sheets, Drive).
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Familiarity with media monitoring and PR tools (Cision, Meltwater, Muck Rack, or similar).
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Experience with email marketing / CRM tools (Mailchimp, Zoho, HubSpot or similar).
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Working knowledge of project management tools (Asana, Trello, Notion, Slack, or equivalents).
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Basic understanding of CMS platforms (WordPress or similar).
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Comfort reviewing analytics, engagement metrics, and media coverage reports.
Experience & Qualifications
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7–10 years of experience in partnerships, communications, PR, or strategic relations.
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Prior experience in arts, culture, creative industries, hospitality, festivals, or mission‑driven organisations strongly preferred.
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Demonstrated experience managing institutional partnerships and public-facing communication simultaneously.
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Bachelor’s or Master’s degree in Communications, Arts Management, Humanities, Marketing, Cultural Studies, or a related field.