Manager Business Growth (Marketing)
Job Summary:
The Manager Business Growth (Marketing) at UC plays a pivotal role in driving
growth and achieving business outcomes for our Super category. By
collaborating with multi-functional teams and agency partners, this role is
responsible for developing innovative strategies that unlock business
potential through consumer insights and creative solutions.
Key Responsibilities:
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Lead the development of product offerings in collaboration with business
teams, assessing new opportunities and innovations to enhance service
delivery.
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Define and implement optimal pricing strategies based on market analysis and
competitive positioning to maximize revenue.
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Evaluate and enhance packaging solutions, ensuring that the app storefront
effectively communicates information and addresses consumer queries.
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Articulate unique value propositions that differentiate UC from competitors,
leveraging consumer insights to craft effective messaging.
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Assess market demand and supply dynamics, ensuring a strong alignment
between availability and target audience needs.
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Allocate and manage the marketing budget across various channels, utilizing
data-driven insights to inform strategic partnerships and promotional
efforts.
Requirements:
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Minimum of 2 years of relevant experience in a high-scale startup or FMCG
environment.
- Bachelor's degree or MBA in a relevant field.
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Demonstrated ability to navigate ambiguity and drive innovative solutions
with a proactive mindset.
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Strong analytical skills with the capability to interpret data and derive
actionable insights.
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Excellent communication and interpersonal skills, fostering collaboration
across diverse teams.
- Proficiency in utilizing digital marketing tools and techniques.
Preferred Qualifications:
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Experience in consumer behavior analysis and market research methodologies.
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Background in product marketing or brand management, with a focus on
service-based industries.
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Proven track record of successful project management and execution within
tight deadlines.
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Familiarity with growth hacking methodologies and agile marketing practices.
Benefits:
- Competitive salary and performance-based incentives.
- Comprehensive health and wellness benefits.
- Opportunities for professional development and career growth.
- Flexible working hours and a remote work option.
- Inclusive company culture focused on teamwork and diversity.
- Access to a range of employee assistance programs.