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HireBound
Sr. Graphic Designer
HireBound · posted 3 months ago
Mumbaidesign
About the role
Position – Graphic Designer
🌟 Company Profile: Alimento Agro Foods Pvt. Ltd.
🚀 About Us
Founded in 2017 by Prateek & Mugdha Bhagchandka, Alimento Agro Foods Pvt. Ltd. is on a mission to redefine the way India eats, creating a moment of delight in every bite. With two powerhouse brands under our umbrella, we’re scaling to become a ₹500+ crore FMCG giant in the next 5 years — with India as our launchpad and the world as our playground.
🍜 Our Brands
M.O.M – Meal of the Moment:- India’s most loved snacking & instant hot meal brand.
- From Poha & Biryani to Red Thai Curry Rice, we deliver home-style comfort with world-class convenience. Our range of better for your snacks is topping charts with Roasted flavored makhanas, flavored nuts and trail mixes, Ragi chips and authentic banana chips.
- Trusted across airlines, modern and general retail chains, and quick-commerce — creating millions of moments of delight every month.
- A bold new-age Korean food brand.
- From fiery ramyun to soulful kimchi flavors, we’re bringing the spirit of Seoul street food to India.
- Positioned to capture the Gen-Z and millennial lifestyle movement.
🏭 Our Edge
- World-Class Manufacturing: Fully automated facility in Kota, Rajasthan, with zero human intervention.
- Omnichannel Distribution: Presence across airlines, 30,000 general trade stores, modern trade, e-commerce, and Q-commerce.
- Innovation at Core: Products built from consumer obsession + global benchmarking.
- People First: A culture where talent thrives, ideas win, and ownership is real.
🌍 Vision & Ambition
We’re building the next FMCG powerhouse — an Indian brand that stands shoulder to shoulder with Nestlé, Unilever, and Mondelez.
- Growth Target: From a thriving scale-up to a ₹500 crore+ company in the next few years.
- Rooted Play: Expanding our reach into deeper markets along with staying rooted in consumer love.
- Category Creation: Not just participating in trends, but creating them.
💡 Life at Alimento
Joining us means:
- Working directly with visionary founders.
- Being part of a young, driven, high-impact team.
- Getting freedom + responsibility to build.
- Seeing your work reach millions of consumers.
Quick Facts
| Founded | 2017 |
|---|---|
| Headquarters | Mumbai, India |
| Manufacturing Hub | Kota, Rajasthan |
| Brands | M.O.M – Meal of the Moment | Gimi Gimi |
| First Milestone Target | ₹500 Cr FMCG by scaling across India & beyond |
💼 The Role: Graphic Designer
Job Summary
We are looking for a creative and passionate Graphic Designer to join our dynamic team. This dual-role position offers the opportunity to combine your love for design with your enthusiasm for social media marketing, allowing you to make a significant impact on our brand’s visual identity and online presence.
Key Responsibilities
- Graphic Design & Branding: Develop eye-catching and innovative designs for digital and print media, including social media posts, packaging, advertisements, promotional materials, and more.
- Collaborate with the marketing team to ensure all design work aligns with our brand guidelines and enhances our visual identity. Play a key role in the design of packaging and marketing materials that effectively communicate our brand message.
- Social Media Strategy & Content Creation: Coordinate with the social media team to plan and create engaging content that resonates with our target audience and supports brand goals.
- Analytics & Reporting: Track the performance of social media content and design efforts, using analytics tools to report on engagement, reach, and conversion rates. Use insights to continually optimize content and design strategies for maximum impact.
Qualification & Skills
- Bachelor’s degree in Graphic Design, Visual Arts, or a related field from a reputed college/institute.
- Proven experience in graphic design, with a strong portfolio demonstrating a variety of creative work.
- Solid understanding of branding, marketing, and visual storytelling.
- Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.).
- Experience with social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and social media management tools.
- Knowledge of e-commerce and how social media drives online sales is a plus.
- Excellent communication skills, both creative and collaborative.