Public Relations Executive

About The Role

We are looking for a proactive and detail-oriented Public Relations Executive to support media relations, client servicing, content development, and campaign execution. The ideal candidate should have prior experience in a PR agency, possess strong media relationships, and be passionate about storytelling and brand communications.

Key Responsibilities

• Execute PR campaigns across multiple client accounts.
• Build and maintain strong relationships with journalists, editors, and media professionals.
• Draft press releases, media pitches, bylines, award entries, and other communication materials.
• Conduct media outreach and secure quality media coverage.
• Monitor media coverage and prepare media monitoring reports.
• Coordinate interviews, press interactions, media briefings, and events.
• Assist in developing communication strategies aligned with client objectives.
• Manage client communication and ensure timely execution of deliverables.
• Track industry trends, competitor activities, and relevant news.
• Collaborate with internal teams including digital, design, and content for integrated campaigns.
• Maintain accurate media databases and reporting documentation.

Requirements

• 2 - 3 years of experience in a Public Relations agency.
• Bachelor's degree in Mass Communication, Journalism, Public Relations, Marketing, or a related field.
• Strong media relations and pitching skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple clients and deadlines.
• Strong organizational and stakeholder management skills.
• Proficiency in Microsoft Office and Google Workspace.

Preferred Skills

• Existing relationships with national and regional media.
• Experience across sectors.
• Strong storytelling and content writing abilities.
• Attention to detail and problem-solving mindset.
• Ability to thrive in a fast-paced agency environment.

What We Offer

• Opportunity to work with leading brands across diverse industries.
• Fast-paced learning and career growth.
• Collaborative and creative work environment.
• Exposure to integrated communication campaigns.
• Performance-driven culture with opportunities to take ownership.